ChatterBox Mini at Sealife Centre
May 14 2010
Animalive, a leading developer of live interactive theatres, announced that it has singed agreement with Merlin group to provide its latest technology solution ChatterBox Mini for Sealife Centre brand. Animalive`s unique technology will be placed in four Sealife centres in the UK, adding new level of theatre-based entertainment and education for its guests.
Animalive`s Chatter Box Mini has won an IAAPA award for the Best Product for Show Production and Entertainment. This technology combines motion capture, real time animation rendering software and video recoding / mixing hardware, a solution previously only available to TV production companies for children programs. Now Animalive makes this technology available to Theme Parks, Children`s Play Centres, FEC`s, Museums and other attraction facilities.
The ChatterBox Mini trial was suggested by Max Leviston, General Manager of Sealife Centre in Brighton. He saw the potential for this product within the Sealife brand and introduced its trial last year “Once I had seen the package and worked through the numerous benefits that it could offer a family focused attraction such as mine, I jumped at the chance” – says Max Leviston. This gave the opportunity not only to entertain guests and visitors but also to increase environmental awareness with an innovative audience-based dynamic programme. “Not everyone will read a leaflet or poster, and certainly not children. When their favourite cartoon character tells them the difference they can make by recycling rubbish or being more efficient with energy they listen and take it all on board” – observed Max Leviston.
The trial proved to be very successful and quickly become popular with guests. From March 2010 the contract was signed to install the ChatterBox Mini solution in Sealife Centre locations – Brighton, Birmingham, Weymouth and Scarborough. Animalive worked together with the team to produce custom characters, their back stories, along with an exciting interactive quiz.
“We are very excited about this project. We have been working closely with Max Leviston to understand their needs and requirements. For their purpose we created special character, Kiah the Turtle, who host an interactive quiz. The quiz asks guests questions about their experience and what have they learned during their visit. These questions were supplied by the Sealife centres’ animal husbandry experts. The flexibility of our systems allows for a multi media platform, not only can you greet guests and educate children but also provide promotional information, therefore perfectly fits Sealife centre business model” – says Ali Kord, CEO of Animalive.
Max Leviston adds “They proved to me from day one that they were receptive to new ideas and have worked tirelessly to deliver a product that was good and now is great! Every time I made a suggestion about potential improvements they were ready to look for solution. Now, we are looking for way to create commercial opportunity as well as excellent VFM”.
Animalive Exhibits at DEAL Dubai
April 15 2010
Animalive the IAAPA first place award winner for the “Best New Product for Show Production and Entertainment”, is pleased to announce that it will be exhibiting the ChatterBox Mini System at the DEAL entertainment trade expo, at Dubai World Trade Centre, on the 25th – 27th of April 2010 (Booth K9). Animalive will be giving visitors chance to interact with on – screen live animated characters. The unique ChatterBox Mini technology provides excellent experience for entertainment, attraction and educational industries.
The Dubai Entertainment Amusement & Leisure (DEAL) Expo is the UAE’s biggest entertainment expo in MENA region and most established event for the amusement market. The show attracts thousands of professional visitors a year and is a fantastic opportunity to meet new customers, discuss new business and present new products to the gathered audience.
The DEAL show is the must attend event for fans of Animalive entertainment technology, which is currently being used by PepsiCo, Merlin Entertainment and Bourne Leisure (parent of Butlins Leisure Centres). The astonishing world of live interactive cartoon characters will both thrill and excite DEAL regular attendees as well as newcomers to the show.
Animalive opens US office…
March 15, 2010
Animalive the IAAPA first place award winner for the “Best New Product for Show Production and Entertainment”, is pleased to announce that Michael Goss has been appointed as Director of Sales for US and will be leading Animalive`s US office from Austin, Texas.
Michael brings over 20 years of experience of working within the amusement industry, specifically the FEC space. His extensive knowledge of this business in the North American market is a significant asset to Animalive.
CEO of Animalive, Ali Kord said: “These are exciting times for Animalive, we have seen exceptional level of interest in our unique technology across North America. Michael’s strong leadership, knowledge and expertise will be a great addition to our existing European sales team and will help drive Animalive`s growth strategy and global expansion. We are very excited to have him on board.”
Michael had served as VP of Sales and Marketing at FEC Holding LP, where he was responsible for overseeing the sales and marketing team and driving company strategy for continued growth and development. Prior to his appointment at FEC Holding LP, Goss was general manager for Zuma Fun Centers where he had successfully led company’s strategic planning, management and development.
Animalive drives message home with Diesel
January 19, 2010
Animalive technology was recently showcased in collaboration with Indian partner SN Global Media at the 2010 Auto Expo in New Delhi, India.
Rudolf Diesel, inventor of the Diesel engine was brought to life as a bespoke 3D character by Animalive’s creative team especially for the event.
Along with a troop of dancers the 3D character entertained crowds at the Diesel Planet pavilion with a high energy performance to raise awareness of the advantages in using diesel fuel technology.
AnimaLive Receives Best New Product Award
November 27th 2009
Animalive are proud to have won a Best New Product award at IAAPA Las Vegas 2009.
Last week at the annual IAAPA conference and expo, UK based interactive cartoon attractions company Animalive were awarded the coveted First Place Award for Best New Product for Show Production and Entertainment. Examples of Animalive technology submitted to the IAAPA Board included the ChatterBox installation at Sea Life Brighton which features a live animated turtle character that greets guests and provides environmental information, and the bespoke configuration used within the interactive theatrical show “Looney Tunes Live – The Experiment”, currently playing at all 3 UK Butlins sites.
“Over the last year we have worked extremely hard to make attractions out of our technology. This award acknowledges that we are on the right path to a successful 2010.” Says Ali Kord Technical Director, Animalive
The SeaLife Center attraction was designed in collaboration with Max Leviston the General Manager of the Brighton UK Center, and is used to educate visitors to environmental issues concerning the endangered Green Sea Turtle. “Looney Tunes Live – The Experiment” was written and produced by Oddpost Entertainment’s Terry Morrison and Shaun Cornell, and was the vision of Butlins Entertainments Director Mike Godolphin. The interactive theatrical show is set around Professor Potty unveiling his new invention, which will turn him into a cartoon character, and the fun and mayhem that occurs when the experiment does go quite as planned!
“It has been a pleasure to work with some great people who have added their expertise to our technologies and products. Special thanks to the operators who run our systems on a daily basis, as they are the unsung heroes of any production or attraction” adds Paul Collimore, Head of Sales Animalive.
“2010 see us collaborating with a major international name in location based, family entertainment, on custom made attractions, whilst also developing affordable turn-key products for smaller FEC’s and parks.”
